How can seasonal promotions benefit a deli's sales?

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Prepare for the Publix Deli ROI Test with multiple choice questions and detailed explanations. Study thoroughly to enhance your understanding and perform well on your exam.

Seasonal promotions can significantly enhance customer interest and drive higher sales during key times. By strategically aligning promotions with holidays, events, or seasonal trends, delis can attract both loyal customers and new ones who might be looking for special offerings. These promotions often create a sense of urgency, encouraging customers to make purchases they might not have otherwise considered. Additionally, they can highlight unique products, such as specialty items or limited-time offers, which can further entice customers to visit the deli and purchase more.

Promotions also invite customers to try new items, which can lead to repeat business if those items resonate positively. Overall, successfully executed seasonal promotions can not only boost sales but also strengthen customer loyalty as shoppers associate the deli with festive and seasonal experiences.

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